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Rocket Mortgage from Quicken Loans streamlines the process for real estate professionals and their clients

Scott Myers, a broker with Century 21 in San Antonio, Texas, is no stranger to the constant fluctuation of the real estate game. With 44 years in the business and his own brokerage going strong for 39, Myers knows a great real estate solution when he sees one. This is why he chooses to work with Rocket Mortgage, the end-to-end online mortgage experience by Quicken Loans that allows Myers to support the members of his team and their clients.

Because of his relationship with Quicken Loans, he receives referrals that are already pre-approved, which helps him attract new agents and strengthen his team.

And with the speedy online application process for Rocket Mortgage, Myers can offer his clients a low-hassle, paperless approval and customizable loan options. To make the home-buying process even easier, Rocket Mortgage by Quicken Loans offers buyers the option to lock in an interest rate for up to 90 days while they shop for a home. The platform also offers the option of a Verified Approval Letter, which certifies credit, income and asset information up-front, making the clients’ offer more attractive to sellers—a boon in today’s competitive market.

But client support is far from the only reason Myers relies on Rocket Mortgage and Rocket Homes; Myers leverages this partnership as part of his recruiting pitch. The referrals Myers receives through Rocket Homes, sister company of Quicken Loans, come pre-approved and are in-market, ready to buy, which is a major selling point with incoming agents.

“One thing most agents ask when considering joining our team is, ‘Do you provide referrals or leads?'” Myers says. “I always bring Rocket Homes up and mention that we have a very high conversion-close ratio because our Rocket Homes referrals come pre-approved.”

Myers’ team closes a large amount of properties annually that come directly from Rocket Homes. In addition to recruiting, this high conversion ratio and lead-screening process also helps with retention, fostering a great relationship between Myers’ team and clients.

“Rocket Mortgage by Quicken Loans is great with staying in touch with the client and making sure everything runs smoothly,” says Myers, who explains that this helps his team feel extremely confident in the relationship. “If there’s an unforeseen problem with financing, if the consumer has some sort of unique issue that doesn’t fit with the typical loan avenues, or if their loan criteria is not quite the standard, we can get in touch with our Quicken Loans mortgage expert, who goes through whatever avenue he needs to assist the client, which helps us get additional closes with Rocket Homes leads.”

Myers also points to the ease of using the Rocket Homes online portal and operational systems for agents. “They’re very easy to communicate with, and they’re on top of their leads. Whenever they assign a lead to our office, they want an agent assigned to it within 24 hours, and they follow up as needed. Their website makes it very simple for the agents to update their clients,” says Myers. “It’s very efficient, and it saves us time.” 

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Zoe Eisenberg is RISMedia’s senior content editor. Email her your real estate news ideas at For the latest real estate news and trends, bookmark