Century 21 Real Estate LLC has announced that CENTURY 21 North East, the brand’s No. 10 company nationally and largest franchisee in Massachusetts and throughout New England, has renewed their franchise agreement.
The result is 45 CENTURY 21® North East offices and over 800 affiliated relentless sales professionals giving 121 percent to real estate consumers and making a difference for people and families in communities throughout Maine, Massachusetts, New Hampshire and Rhode Island by living the brand’s mission to defy mediocrity and deliver extraordinary experiences.
“After being courted by many other franchisors and independent companies in the industry, we decided that Century 21 Real Estate, because of its brand awareness, reputation, global positioning and scope of marketing and tech offerings, is the best option to deliver memorable experiences to consumers, grow market share and help our agents be more successful,” explains James D’Amico, broker/owner, CENTURY 21 North East. “We look forward to the next 10 years with the brand, especially with CEO Mike Miedler, who will take this organization to the next level and help me, and other franchisees, continue to exceed expectations.”
Like its peers, CENTURY 21 North East (C21NE) is an active player in the communities in which they live and work. C21NE partners with the iconic Boston Bruins to honor a “Relentless Hero of the Month,” a local fan whose community impact shows courage and sacrifice in times of need, delivers acts of selflessness and overcomes adversity. Relentless Hero winners receive two tickets and parking to a Bruins game, PA recognition between periods, a Zamboni ride and a team jersey.
In addition, the team at C21NE volunteers with over 100 charitable and community foundations, including Easterseals, a CENTURY 21 philanthropic partner for 40 years, the PKD Foundation, Special Olympics, Rotary International, the Boston Bruins Foundation, and many more.
“Jim and his team have a unique pulse on their markets and they understand that to be relevant to the consumer in an experience economy, brands need to separate from the competition by consistently delivering the extraordinary in their professional services as well as community relations efforts,” adds Michael Miedler, president and chief executive officer, Century 21 Real Estate LLC. “This paradigm shift, transforming the organization’s focus from being solely transactional to an experiential mindset, is baked into our culture and mission, and it is the brand’s way to deliver to consumers what they deserve: an experience that is personal, rewarding and memorable.”
For more information, please visit www.century21.com.