Century 21 Real Estate LLC has announced the premiere of “The Relentless,” a 12-episode podcast series that will share compelling stories from influential entrepreneurs who have achieved unparalleled success in their fields. Hosted by Dr. Julie Gurner, Psy.D, a thought leader in personal development and specialist on how exceptional people reach success, the monthly podcast will spotlight an expert salesperson in their respective industry providing insights and inspiration for others to do the same.
“Our goal for ‘The Relentless’ is to create a platform where entrepreneurs can learn from and celebrate inspiring trailblazers,” says Michael Miedler, president and chief executive officer of Century 21 Real Estate. “Over the course of the series, we’ll feature the foremost leaders in sales, business and customer service, who embody the same unwavering passion that so many of our CENTURY 21® System members possess.”
With the introduction of “The Relentless,” CENTURY 21 is continuing its mission to defy the mediocrity that has become commonplace in the real estate industry. By partnering with Slate Studios, Slate’s creative and production agency, and enlisting Dr. Gurner to helm the series, the brand aims to elevate the conversation beyond real estate and foster that same relentless spirit in tomorrow’s top sales professionals and entrepreneurs.
“While the conversations I have with our expert guests each episode will certainly apply to real estate agents, ‘The Relentless’ will ultimately transcend home-buying and -selling to help educate and inspire salespeople from all industries,” says Dr. Gurner. “We’ll explore the fundamental question ‘What makes a salesperson great?’ but then take it a step further to uncover what separates the top 1 percent from the top 10 percent. With this peek behind the curtain at ultra-successful performers, CENTURY 21 will create a unique content channel that gives listeners the tools to thrive.”
The first episode, which premiered this week, features legendary piano saleswoman Erica Feidner, who has achieved a cumulative net sale of $86 million in pianos, despite little volume driven by repeat purchase. She held the position as No. 1 salesperson for Steinway & Sons for nearly a decade.
For more information, please visit www.century21.com.