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Developing Your Market Niche Like a Champ

Developing Your Market Niche Like a Champ

Your specific market niche depends on your brand. Learn from the example of Nike. The white swoosh represents aspiration and motivation to billions of people throughout the world. When people see that logo, it says to them that “If you want to achieve athletic...
Make Listing Inventory Your 2020 Focus

Make Listing Inventory Your 2020 Focus

One quarter down, three to go. What do your business and action plans look like? Do they ensure that you not only hit your goals, but also exceed them this year? Hopefully, they include a strong focus on building your listing inventory. As markets continue to shift,...
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