Stop Hiding Behind Technology
Did you know that before there was the world wide web, people still managed to buy and sell real estate? What’s happened is that technology has changed the game from people and information to impersonal data. More agents rely solely on automation for connection...
4 Reasons Your Client’s Home Isn’t Selling
Like many real estate agents, your resolution for 2019 may have been to sell more homes this year. This is a great resolution, especially since it’s likely that this year will still be a seller’s market. However, even with the best intentions, selling a...
Ask the Expert: What Are the Best Tips for Pricing Listings?
Today’s Ask the Expert column features Mark Mathis, vice president of Sales at Homes.com. Q: What are your best tips for pricing listings to sell at asking cost? A: One of the best ways to inspire confidence in your abilities as an agent is by selling your...
Turning Self-Promotion on Its Head
Do you find it difficult to promote yourself without overtly tooting your own horn or sounding like a typical salesman? You’re not alone. In fact, when it comes to self-promotion, most people aren’t sure how to go about it without sounding insincere. The...
Real Estate Facebook Strategies That Work
As a real estate agent in Eureka, Mo., Josh Kahn, of The Josh Kahn & Katie Busk Team, took a creative approach to growing his business. He had been to training seminars where different social media strategies were taught, but noticed everyone around him was simply...
Know Your Deductions
Whether you do taxes yourself or have an accountant, it pays to know which expenses you can claim. For real estate agents, the top deductions include marketing costs, mileage, and association fees...
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