What is RREIN?
RREIN is an elite network of leading real estate companies dedicated to providing consumers and their agents with leading real estate information, and committed to the belief that Information Share Equals Market Share.
Since its launch in 2010, RREIN has grown to include more than 70 leading brokerages, which make up 858 offices, 35,000 agents, over 250,000 closings and represents more than $70 billion in transactions.
How can RREIN help your recruiting efforts and differentiate your company today? For more information, email rrein@rismedia.com.
The RREIN Difference
“Consumers today have an inadequate level of understanding about the process, opportunities and risks facing them in real estate transactions, and they need to be able to identify those real estate firms they can rely on for relevant, factual information…as opposed to the constant stream of negative real estate information they are exposed to from national media,” said RISMedia President and CEO John Featherston. “Membership in RREIN immediately identifies these firms to consumers.”
Membership in RISMedia’s Real Estate Information Network® is limited to those real estate firms committed to educating real estate professionals and consumers with the critical information necessary to make the best possible real estate-related decisions. As required by RISMedia, which has provided the real estate industry with leading-edge news and business development strategies for 30 years, members of RREIN will distribute relevant business-to-business (B2B) and business-to-consumer (B2C) real estate content to their sales force and to their consumers through the latest media delivery methods, including print, digital, video and mobile technologies.
According to RISMedia Executive Vice President, Darryl MacPherson, “Membership in RREIN is semi-limited per major metro area, with further exclusivity extended on a case-by-case basis for charter members. RREIN will provide deserving real estate companies with an unprecedented level of differentiation through the elevation of information.”
What’s Included with Membership?
RREIN offers its members a practical, cost-effective and well-developed business solution for social media, lead generation, marketing/branding and recruiting/retention.
Members of RREIN, therefore, will have access to a variety of targeted deliverables through the RREIN Business Solution, including:
- Licensed B2C content, including: weekly consumer articles and press releases; monthly digital consumer newsletter (Home Matters); daily consumer news feeds and weekly videos through the RREIN Resource Center
- Licensed B2B content, including: daily business development digital newsletter branded to the brokerage; Social Media Matters – Insights & Strategies monthly newsletter; Real Estate magazine online
- Interactive online portal – The RREIN Innovation Center – to automate and customize delivery and tracking of B2C and B2B content
- Option to access the industry’s leading mobile technology provider, Mobile Real Estate’s, platform which includes a mobile broker website and lead generation services and SMS text services for listing/agent information
- Option to access RREINAgent, which provides your agents access to many of the same offerings as the broker-level RREIN platform
- Premium promotion and ongoing RISMedia editorial coverage
- Materials for generating ongoing publicity
How Will RREIN Help My Business?
“RISMedia’s Real Estate Information Network® is designed to meet the critical need for consumer education by helping consumers find and form relationships with those real estate companies who can deliver the right information, a full suite of real estate services, and a sales force of experienced, professional real estate agents,” said RISMedia CEO and Publisher, John Featherston. “Positioning your firm as a trusted information resource for today’s home buyers and sellers will secure your place in the real estate market of tomorrow…because information share equals market share.”
“For the past three years, most brokerage firms have been engaged in the fight of their business lives as the real estate market and the economy at large, crumbled,” added Featherston. “If you do not successfully reinvent your firm now, you may miss a critical opportunity to improve your value proposition to both your sales associates and consumers.”
Find Out More
For more information on RISMedia’s Real Estate Information Network®, email RREIN@RISMedia.com.
Testimonials from Leading Real Estate Executives
“RREIN is one of the finest programs for real estate brokerage companies that I have seen in years. For a very reasonable fee, our company is provided with timely real estate information to share with our agents and consumers. In my opinion, this is an extremely well thought-out product that gives Gloria Nilson an advantage over the competition.”
– Richard Schlott, chairman & CEO of New Jersey’s Gloria Nilson, REALTORS®, Real Living
“Through RISMedia’s Real Estate Information Network®, leading real estate firms can now benefit from the rich media promotion and unparalleled information resources of RISMedia, enhancing their value proposition to consumers and real estate professionals alike while branding their full suite of real estate services. Through these unique, consumer-facing programs, RISMedia is allowing leading real estate companies and their sales associates to fortify their well-earned positioning in today’s competitive real estate environment.”
– Rei Mesa, president and COO of Prudential Florida Realty in Sunrise, Florida.
Read RISMedia’s cover story on RREIN from Real Estate magazine!
Real Estate’s ‘RREIN’ Makers – RISMedia’s Real Estate Information Network® (RREIN) Is Leading the Information Revolution
Meet Some of Our Members
Get to know some of our members through RISMedia’s RREIN Roundtable and Broker Spotlights and Strategies, featured monthly in Real Estate magazine and online at www.rismedia.com.
The RREIN Roundtable: What’s in Store for 2012?
http://rismedia.com/2011-12-21/the-rrein-roundtable-whats-in-store-for-2012/
RREIN Broker Strategies: Helping Buyers Seek and Secure Financing in a Challenging Lending Environment