RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

Innovative Home Staging Is Key to Home Sales in Down Market

Home Marketing
December 30, 2009
Reading Time: 2 mins read

home_stagingRISMEDIA, December 31, 2009—With a $569,000 Tampa home sitting on the market for a year and a half and no signs of a sale, Tracy Truitt was a disheartened Realtor looking for a new approach that would help her sell her listing.

Truitt, a Realtor with Century 21 Elite in Tampa, discovered Showhomes, a home staging company, with what it calls a unique spin on traditional home staging: the nationally franchised company finds people to live in and help stage vacant homes so that they show better and sell faster. Given the declining real estate market, mansions and just about every other type of home are difficult to sell, the company reports.

Showhomes says it staged Truitt’s home and it sold in eight days. “I had an almost full price offer within a week of Showhomes’ staging, and a 25% higher offer than the two offers that had come in previously to the home being staged,” Truitt says.

Showhomes Tampa owner Linda Saavedra says Truitt’s experience isn’t a fluke.

She says the company’s staged homes are selling in a fraction of the time most homes are taking to sell. So are homes all over the country staged with Showhomes’ system, she adds. According to the company, a typical $850,000 home in Florida is taking well over a year to sell in today’s market and the average time it has taken Showhomes to sell these homes is 132 days.

“Recently we’ve had six major success stories with homes that have lingered on the market for over a year,” she says. “Three homes sold within 35 days and two others were contracted within seven days of staging. The home that sold in 8 days has been on the market for over two years and the sale price was 20% more than the offers they received when the home was vacant.”

“Our approach is working,” says Thomas Scott, VP of operations at the Nashville-based corporate headquarters of Showhomes. “We are experiencing similar home sales results in southern California, the Midwest and Northeast. Despite the glut of inventory, there are buyers in the market and they are choosing to purchase homes we have staged.”

For more information, visit www.showhomes.com.

ShareTweetShare

Related Posts

BEVEL Partners With The Jason Mitchell Group
Industry News

BEVEL Partners With The Jason Mitchell Group

April 2, 2025
Five Spring Market Tips to Increase Your Business
Agents

Five Spring Market Tips to Increase Your Business

April 2, 2025
Bay State’s Michelle Fermin Inducted Into CENTURY® 21 International Hall of Fame
Industry News

Bay State’s Michelle Fermin Inducted Into CENTURY® 21 International Hall of Fame

April 2, 2025
Applications
Industry News

Mortgage Applications Continue Recent Downward Trend

April 2, 2025
homebuyers
Consumer

Baby Boomers Back on Top as Largest Percentage of U.S. Homebuyers

April 2, 2025
agents
Agents

How Do Agents Feel About the Industry and Their Careers?

April 2, 2025
Tip of the Day

To Give or Not to Give: The Value of Closing Gifts

A standout closing gift won’t substitute for a good agent/client relationship, but a personal touch might be the key when it comes to repeat clients or potential referrals. Read more.

Business Tip of the Day provided by

Recent Posts

  • What’s the Best Type of Flooring for Your Bathroom?
  • What’s the Best Type of Flooring for Your Bathroom?
  • BEVEL Partners With The Jason Mitchell Group

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X