by Susanne Dwyer | Oct 11, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
We live in an image-driven real estate world. While it’s always been generally true, now more than ever, houses are sold on the strength of visual media. More vibrant images—including high-quality video, 3D, aerial or floor plans—entice the consumer to see that...
by Susanne Dwyer | Sep 17, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
Successful real estate professionals know the importance of using all the tools at their disposal. In today’s selling environment, video can be one of those effective tools. Whether you’re new to video technology or a seasoned pro, understanding how it can...
by Susanne Dwyer | Sep 15, 2020 | Agent, Best Practices, Best Practices, Content Generation, Latest News, Lead Story, Marketing, Social Media |
Michael Murphy Associate Broker Lake Homes Realty Lexington, S.C. Though he has only been working in real estate for the past three years, Michael Murphy instantly fell in love with helping people through the home-buying and -selling process, day in and day out. Lake...
by Susanne Dwyer | Sep 9, 2020 | Agent, Agent, Best Practices, Best Practices, Latest News, Marketing |
In an age where it seems like everybody is trying to sell something, marketers need to up their game. With advertisements oversaturating social media and other websites, attracting customers through these methods feels nearly impossible. In fact, one study found that...
by Susanne Dwyer | Sep 8, 2020 | Agent, Best Practices, Best Practices, Content Generation, Latest News, Lead Story, Marketing, Social Media |
Video marketing in real estate is an essential part of every agent’s social media strategy. With COVID-19 still impacting much of the country, more and more homebuyers are relying on videos to guide them through their home search. Though virtual home tours are a...
by Susanne Dwyer | Aug 19, 2020 | Agent, Agent, Best Practices, Latest News, Lead Story, Marketing |
Even during these uncertain times, the strongest real estate marketing strategies are always looking to prioritize connection with clients. Of course, the ways that we connect have definitely changed during the COVID-19 pandemic, but the reasons for wanting to...