by Susanne Dwyer | Feb 21, 2019 | Agent, Best Practices, Best Practices, Business Insights, Latest News, Lead Gen, Lead Story, Marketing, Marketing, Social Media, Trends
Have you been thinking of ways to engage with your followers on social media and build your business at the same time? While there are many ways to do this, there is one option that stands out as the best: Facebook Live. Using Facebook Live to build your business will...
by Susanne Dwyer | Feb 21, 2019 | Best Practices, Branding, Broker, Business Insights, Latest News, Marketing, Marketing, Social Media
It can seem like a tough time for advertisers today. To effectively promote a business, you need to bust through a lot of noise and clutter, of course, but you must also contend with ad blockers and other commercial-skipping technology. Then there’s another...
by Susanne Dwyer | Feb 17, 2019 | Business Insights, Latest News, Marketing, Social Media, Trending
If you’re already marketing your real estate business on social media, then you know how important hashtags are, especially when marketing to millennials. Hashtags—a combination of letters, numbers and emoji starting with the # symbol (e.g., #RealEstate,...
by Susanne Dwyer | Feb 14, 2019 | Branding, Content Generation, Latest News, Marketing, Marketing, Social Media, Trending, Trends
The real estate industry is constantly changing to match the needs and desires of homebuyers. As younger demographics like millennials and Generation Z enter the home-buying market, real estate agents need to find new ways to reach and interact with them. Prior to...
by Susanne Dwyer | Feb 14, 2019 | Business Insights, Latest News, Social Media, Tip of the Day, Trends
Traditional social media platforms such as Facebook and Twitter, while still immensely popular, have lost users and have experienced changes in traffic patterns. In fact, according to an August 2018 SimilarWeb report, over the last two years, Facebook’s traffic...
by Susanne Dwyer | Feb 13, 2019 | Best Practices, Best Practices, Branding, Latest News, Marketing, Marketing, Social Media, Teams
Leveraging your team for maximum results requires that you have a strategy to market your value proposition. Team leaders who are successful at branding accelerate their results; the team leaders who don’t have a strategy—or, worse, keep changing their...