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RISMEDIA, March 24, 2010—RISMedia’s 2010 Real Estate Leadership Conference—‘The Real Estate Social Media Summit’—will provide the perfect backdrop for real estate professionals who are looking to capitalize, even in today’s challenging market.

Industry experts Sara Bonert, Kelly Roark, Stephen Schweickart, Kim Gifford and Christy May are among the top-producing agent panelists who will offer insight into using social media to your advantage during the session titled: “Creating Differentiation through Social Media” at this year’s Leadership Conference. The session will take place on Thursday, June 10 from 10:10-11:10 a.m. at the Hilton Rye Town in Westchester County, New York.

Here’s a more in-depth look at some of the panelists. Look for more profiles in Friday’s edition of the news.

Sara Bonert, Zillow
Sara Bonert is the director of broker services for Zillow, one of the most trafficked real estate websites with over 8.5 million visitors a month. Bonert works with real estate professionals around the country, helping them leverage online marketing and social media opportunities, while also promoting ways professionals can market themselves on Zillow. She is a licensed Realtor in Illinois and a member of the Chicago, Illinois and National Associations of Realtors.

Kelly Roark, VP, Interactive Sales and Development, Networks
Kelly Roark is vice president, interactive sales and development for Scripps Networks Interactive and its real estate website powered by lifestyle media leader HGTV, offering consumers interactive how-to video and guides on the home as well as access to more than 3.6 million residential property listings. Most recently Roark served as vice president of industry development for real estate search engine, where she was responsible for marketing and business development outreach to the real estate community. Prior to that, she was vice president of sales and marketing for Inman News. In her current role with Scripps, she continues to develop industry partnerships and sales and marketing opportunities for brokers and agents looking to connect with the loyal audience of nearly 20 million users who visit, and their sister sites every month.

Stephen Schweickart, Co-Founder, VScreen
Stephen Schweickart, Co-Founder/Chief Executive Officer, was born in 1980, and received a BA in Communications from Charleston Southern University in 2006. He earned NAIA All-American Honors in Collegiate Baseball and is a born entrepreneur, starting his first company at the age of 21. He spent several years with Holland America Cruise Line moving to the position of Youth Director while traveling to over 40 countries. He spent five years in real estate investing and management before joining with his father to form VScreen.

It’s never been more important to stand out among the competition than in today’s challenging market. Don’t miss your exclusive opportunity to learn how to differentiate yourself from the crowd through effectively using social media. This session is not to be missed!

This year’s Conference will also focus on Social Media and Mobile Strategies for both brokers and sales associates to help these professionals best meet the demands of today’s home buyers and sellers. There will also be a track dedicated specifically for brokers, and additional business development and marketing sessions.

For a complete list of sessions, visit

Who Will Attend? Leaders of the real estate community, including Top 5 Members, other leading real estate sales associates, team leaders, leading brokerage owners, economists and a host of related industry visionaries from around the United States.

Register Now at!

Interested in Sponsoring and/or Exhibiting? Contact your Account Representative or e-mail

Questions on the Conference? Visit or contact Stephanie Andre at or 203-855-1234 x141.