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Moving forward with a company philosophy of innovation and development, RE/MAX LLC has launched a revolutionary learning platform that promises to set the standard for the real estate industry. “My RU” Trax, an eLearning system, is part of the newly redesigned RE/MAX University (RU), an award-winning, proprietary online resource that offers 24/7 access to training opportunities for nearly 90,000 RE/MAX associates around the world. The Trax component will allow associates to customize and design their own curriculum as they build a successful and profitable real estate business.

“The new system goes far beyond what RU has offered in the past,” says Mike Ryan, Executive Vice President, Global Communications and Branding. “The new platform is a full-fledged, interactive learning experience that associates can tailor exactly to their needs. It’s a huge advancement that gives our agents what they need to be successful and better serve their customers.”

The key to the new platform, offered at no cost to associates, is a tool that organizes training into different subject matters, such as social media, distressed properties, recruiting and establishing a solid business plan, among many others. Each learning pathway is filled with invaluable instruction, unique activities and exercises that associates can access anywhere on any device and pick up where they left off at any time.

RE/MAX University began as the RE/MAX Satellite Network in 1994, then transformed to an online platform in 2010. In 2011, RE/MAX University was honored by two of the most distinguished corporate training competitions for its high level of performance.

For more information, view this introductory video or visit