Offered through the REALTOR Benefits® Program, the 14-week program is designed for new and emerging agents
Speaking alongside National Association of REALTORS® (NAR) CEO Bob Goldberg, Buffini & Company’s Founder and Chairman, Brian Buffini, introduced a new educational resource for real estate agents during this morning’s kickoff event of the 2020 REALTORS® Conference & Expo.
The 14-week program, “100 Days to Greatness®,” was developed by Buffini & Company and is designed primarily to help new and incoming agents build long-term success and for existing agents looking to jumpstart their businesses.
“I’ve long admired Brian’s ability to motivate and inspire our industry, and I know we have a shared passion for creating a strong path of success for REALTORS®, especially those who are new to the field,” Goldberg told thousands of REALTORS® tuned in virtually to Monday’s event. “At NAR, our job is to provide members with the resources and support they need to make their businesses thrive, and this partnership is part of that commitment to their success.”
Registration will be offered to NAR members at a discount through the association’s REALTOR Benefits® Program. In addition, brokers can offer “100 Days to Greatness®” as a mentor/facilitator to support their agents as they work to complete the course.
The course features 21 modules of video training and embeds other important NAR resources that new members should be aware of as they begin to build their businesses. The program focuses on helping agents develop skills in specific areas, including building a database, hosting open houses, listing presentations and handling price reductions.
“Agents who participate in ‘100 Days to Greatness®’ will receive a training workbook, professionally designed marketing materials and access to our Online Resource Center, where they can access interactive role plays, support videos and other helpful resources,” Buffini said.
While holding agents accountable for each week’s action steps, the program generates a steady stream of quality leads for agents while helping them build a unique, individualized database. It also highlights strategies for money management and financial planning, an area of focus NAR has worked to address through its Center for Financial Wellness.
“We’re proud to partner with the National Association of REALTORS® to help agents launch their careers,” said Buffini. “’100 Days to Greatness®’ is the most comprehensive training program for real estate agents on the market today. With this program, agents will set the foundation for a professional career that will withstand the test of time and get them quickly on the road to building a successful real estate business.”
As North America’s largest training and coaching firm, Buffini & Company has trained and coached more than three million agents from 37 countries since its inception in 1996. In the U.S., Buffini & Company-coached agents earn more than nine times the average agent’s annual income.
On Monday, Goldberg told the group that he knew NAR needed to step in after hearing from countless broker owners about new agents who enter the field with excitement but quickly fizzle out due to the difficulties of managing their day-to-day business operations.
“For broker/owners, supporting this program means helping to put a stop to the churn of new agents in whom you are investing by ensuring they are trained well from the very beginning with the help of a well-respected leader like Brian,” Goldberg concluded.
For more information about Buffini & Company, visit buffiniandcompany.com.
