Delta Media is completing a series of hiring sprees to prepare for the housing market’s ongoing growth spurt. According to the company, Delta Media will need to double its workforce within the next 12 months to meet increasing demand.
“Once we complete our current hiring round, we will have grown from less than 20 team members to 65,” said Michael Minard, CEO and owner of Delta Media.
Minard attributes record business growth directly to an “unexpected consequence” of COVID-19. “The pandemic rapidly accelerated real estate agent adoption of technology,” Minard explained.
“Technology once coveted by top producers—CRM, SEO driven content, automated drip marketing programs, instant social media posts—are now the mainstay of nearly every active agent we serve,” he added.
At the end of last year, Delta Media reported its real estate brokerage sales jumped 53% year-over-year, with its primary customer base of real estate agents growing 30%. Its record-growth pace continues in 2021 as Delta brokerage sales have increased 84% from 2019.
“Our activity looks more like what you would expect from a startup than a company responsible for launching the first online property search in 1994,” said Minard.
In addition to adding new brokerage clients, Minard said Delta Media expects to benefit from its software development efforts significantly, noting it recently entered the showing software space with the launch of Local Showings by Delta Media.
“The core of our success will continue to come from the expansion of DeltaNET 6, which we believe helps solve many of the biggest problems most brokerages face,” Minard said. He noted DeltaNET 6 offers brokerages instant interoperability and data services based on Real Estate Standards Organization (RESO) standards.
“It’s said that in business, timing is everything,” Minard said. “At the time, our investment of more than 40,000 development hours and over $30 million in hardware and software to create DeltaNET 6 and launch it at the onset of the pandemic may have seemed like bad timing. Looking back now, by offering one platform that delivers, at the best price, nearly everything a brokerage needs to help their agents market themselves and their listings positioned us for record sales last year, this year and into the future.”
More information, please visit deltamediagroup.com and localshowings.com.
