RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
  • Agents
  • Brokers
  • Teams
  • Marketing
  • Coaching
  • Technology
  • More
    • Headliners New
    • Luxury
    • Best Practices
    • Consumer
    • National
    • Our Editors
Join Premier
Sign In
RISMedia
  • News
  • Premier
  • Reports
  • Events
  • Power Broker
  • Newsmakers
  • More
    • Publications
    • Education
No Result
View All Result
RISMedia
No Result
View All Result

This Northern California Town Was the Most Popular on Zillow in 2021

Home Industry News
By Gwendolyn Wu
December 27, 2021
Reading Time: 2 mins read
This Northern California Town Was the Most Popular on Zillow in 2021

(TNS)—Buckle up your snowshoes—South Lake Tahoe was the most popular city in the U.S. for people browsing real estate in 2021, according to Zillow.

Data analyses from the real estate company found homes for sale in the Sierra Nevada town were the most viewed in the country on its website this year, with nearly 5,500 views per listing.
While many of those views are just from online lookie-loos, Zillow analysts say some of the interest translates into actual sales.

“We think that people aren’t just dreaming when they’re searching,” said Amanda Pendleton, a home trends analyst for Zillow. “In South Lake Tahoe, they’re actually buying and that’s what’s driving home price appreciation.”

The methodology Zillow used to calculate popularity was based on views per home listing, available housing inventory and home price appreciation in recent years, among more specific variables for retirement and vacation homes.

South Lake Tahoe has long been a vacation destination for Bay Area residents who like the quick drive inland to hit the slopes or enjoy the deep blue waters of its namesake.

Housing production is chugging along in the Tahoe region despite concerns about wildfires. Nearly 1,500 new housing units were built from 2010 to 2020 in the area where evacuations took place during last summer’s Caldor Fire—most of the new homes going up in South Lake Tahoe area, according to a Chronicle analysis of real estate data.

Home values in the region rose 38% over the past year, double the national average, Pendleton said. The average home in South Lake Tahoe is valued at $692,792, by Zillow’s calculations.
Those prices are an indicator that people are actively trying to buy homes, not just scrolling real estate listings in their downtime, Pendleton said.

“If you’re seeing that kind of extreme appreciation, it’s an indicator you’re having multiple bidders on each listing that comes on the market, and that’s driving up prices,” she said.
Real estate searchers also flocked to listings for several Southern California locales.
The Los Angeles suburb of Calabasas—where celebrity homeowners have included the
Kardashians, Justin Bieber and Britney Spears—and Malibu were the No. 2 and No. 3 most popular places for home listings in the U.S., Zillow said.

(c)2021 the San Francisco Chronicle

Distributed by Tribune Content Agency, LLC.

Tags: Home Pricesmost popular real estate searchSouth Lake TahoeZillow
ShareTweetShare

Gwendolyn Wu

Related Posts

From AI to Social Media, How to Modernize Your Marketing for a Digital-Centric Consumer
Industry News

From AI to Social Media, How to Modernize Your Marketing for a Digital-Centric Consumer

December 29, 2025
court
Agents

Court Report: DOJ Cited in Another Commission Case; Compass Accuses NWMLS of Stalling

December 29, 2025
Corcoran’s ‘Queen Of Rentals’ Team Has Brooklyn Covered
Best Practices

Corcoran’s ‘Queen Of Rentals’ Team Has Brooklyn Covered

December 29, 2025
Sales
Industry News

Pending Home Sales Finishing 2025 Strong, Up Monthly and Yearly

December 29, 2025
Tackling Homeownership Challenges: Strategies for Helping Buyers Get Into Homes
Industry News

Tackling Homeownership Challenges: Strategies for Helping Buyers Get Into Homes

December 23, 2025
consolidation
Agents

When Giants Move, Everyone Feels It

December 23, 2025
Please login to join discussion
Tip of the Day

Top 4 ‘Don’t Bother’ Projects to Flag for Your Home Sellers

There’s a big difference in value between making improvements when planning to stay in a home versus prepping it for the market. Read more.

Business Tip of the Day provided by

Recent Posts

  • From AI to Social Media, How to Modernize Your Marketing for a Digital-Centric Consumer
  • Court Report: DOJ Cited in Another Commission Case; Compass Accuses NWMLS of Stalling
  • Corcoran’s ‘Queen Of Rentals’ Team Has Brooklyn Covered

Categories

  • Spotlights
  • Best Practices
  • Advice
  • Marketing
  • Technology
  • Social Media

The Most Important Real Estate News & Events

Click below to receive the latest real estate news and events directly to your inbox.

Sign Up
By signing up, you agree to our TOS and Privacy Policy.

About Blog Our Products Our Team Contact Advertise/Sponsor Media Kit Email Whitelist Terms & Policies ACE Marketing Technologies LLC

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

No Result
View All Result
  • Home
  • Premier
  • Reports
  • News
    • Agents
    • Brokers
    • Teams
    • Consumer
    • Marketing
    • Coaching
    • Technology
    • Headliners New
    • Luxury
    • Best Practices
    • National
    • Our Editors
  • Publications
    • Real Estate Magazine
    • Past Issues
    • Custom Covers
  • Events
    • Upcoming Events
    • Podcasts
    • Event Coverage
  • Education
    • Get Licensed
    • REALTOR® Courses
    • Continuing Education
    • Luxury Designation
    • Real Estate Tools
  • Newsmakers
    • 2025 Newsmakers
    • 2024 Newsmakers
    • 2023 Newsmakers
    • 2022 Newsmakers
    • 2021 Newsmakers
    • 2020 Newsmakers
    • 2019 Newsmakers
  • Power Broker
    • 2025 Power Broker
    • 2024 Power Broker
    • 2023 Power Broker
    • 2022 Power Broker
    • 2021 Power Broker
    • 2020 Power Broker
    • 2019 Power Broker
  • Join Premier
  • Sign In

© 2025 RISMedia. All Rights Reserved. Design by Real Estate Webmasters.

X