For the many in the business who think of real estate as a team sport, there is no better time than now to get fired up about mentorship, culture and roles. Those topics were just some of the ones covered by company leaders at RISMedia’s recent Real Estate’s Rocking in the New Year virtual conference. The experts provided opinions about when, how and why to scale up your team, strategies to increase lead generation, and insights into systems that will turn your group into a well-oiled machine of sales and growth.