As an subscriber, you can access Analytics from your dashboard. Your Analytics describe how your followers interact with your posts on social media. To access Analytics, log in to . From your dashboard menu, click Analytics.
Analytics for Content Posts
Impressions represent the number of times your followers have seen one of your posts on social media, regardless of how many times they have seen it before.
Reach represents the number of your followers that have seen one of your posts for the first time only. Generally, you will have less Reach than Impressions.
Engagement describes how your followers interacted with your posts. This could be a click, a comment, a Like, a share, etc. Generally, you will have less Engagement than Impressions or Reach.
NOTE: If actual figures for Impressions and Reach are unavailable, data will be estimated based on the number of followers on the network when the post was published.
Analytics for Listings/Leads Activity
Impressions represent the number of times your followers have seen a listing posted on your social media, regardless of how many times they have seen it before, as well as the number of times visitors to your branded landing page clicked on your listing from social media.
Leads
A lead is tallied:
- If someone visits one of your branded landing pages that displays a listing, and clicks Email Me.
- If someone visits one of your branded landing pages that displays a listing, and fills in the Listings Lead Form.
- If someone visits one of your branded landing pages that contains content, and an ad for a listing, and clicks Email Me.
