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QUOTE of the Day: Professional Insight from Brokers and Agents

January 25, 2007
Reading Time: 1 min read

What is the most creative thing you have ever done to sell a house?

"We
are recognized for our marketing, which is very business-like, and we
always try to be creative, as well as cutting edge. That said, I do
recall something very special that we did in marketing a home. A
waterfront listing, for $7.5 million, had incredible views, waterfront
presence, etc. So instead of initially conducting an open house, we
conducted boat tours around the property and the adjacent harbor. It
was a huge success in both marketing the property and creating a "talk
of the town."

Karen Scott
KMS Partners
Coldwell Banker Riverside Shavell

No of team members: 6
Area served: Wilton, Westport, Weston, Fairfield, Southport, Norwalk and Easton, Connecticut
Years in real estate: 8

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Beth McGuire

Beth McGuire

Recently promoted to Vice President, Online Editorial, Beth McGuire oversees the editorial direction and content of RISMedia’s websites, and its daily, weekly and monthly newsletters. Through her two decades with the company, she has also contributed her range of editorial and creative skills to the company’s publications, content marketing platforms, events and more.

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