Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner. During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy. Through four commercials reaching some 113 million viewers, the rapidly ascending real…
What were merely whispers about a possible recession just weeks ago have started to become louder and, in some instances, full-throated concerns. It’s no wonder when zooming out to look at the big picture state of global economics, which trickles down to the U.S. residential real estate market. Inflation is seemingly beyond the control of…
Market reports are an essential tool for real estate professionals, but experience also matters. In Paul Wells’ case, he boasts over 35 years of experience in real estate and has seen plenty of ups and downs throughout his career. The broker/owner of RE/MAX of Barrington in Barrington, Illinois, takes his experience and marries it with…
If the past two years have taught us anything it’s that real estate is not only extremely resilient but also extremely dynamic. Given this, planning for an uncertain future will never be black and white. However, developing the right mindset to meet whatever challenges lie ahead will position your brokerage to remain powerful and sustainable.…
There are several attributes that make real estate agents successful. Experience, talent, brand affiliation and a commitment to quality service are certainly among them, but Vylla Home also places a great deal of emphasis on providing the right support system and environment for agents to coalesce their best attributes and maximize their success. In simpler…
RISMedia’s Broker Confidence Index reveals a shift in sentiment during the height of the spring market.
In such a transformational industry, looking and planning ahead is an imperative. This is why RISMedia hosts its annual CEO & Leadership Exchange. This year’s event will be held from September 6 through the 8 in Washington, D.C., and will welcome more than 500 of the U.S.’s top thought leaders in residential real estate. Topics…
Marketing is all around us. This is more true now than ever before because most of us are always plugged in. For real estate professionals, this notion presents both opportunity and challenge. Brokers and agents have more platforms and touchpoints to engage potential clients and generate leads, but they also must strike the right tone…
Negotiation is table stakes for a successful real estate professional. Yet, not everyone has mastered this skill, regardless of experience level. This is why The National Association of REALTORS® (NAR) and professionals like Rob Nahigian work tirelessly to help agents and brokers sharpen their negotiation strategy and tactics. Better negotiation skills not only ensure a…
RISMedia’s Broker Confidence Index reveals cautious optimism with the spring market underway.
RISMedia’s Quarterly Broker Confidence Index points to cautious optimism ahead on the heels of the spring market.
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