This market is tough; no two ways about it. So, ensure you are working your easy “wins.” Make sure you take the time to optimize your profiles on all agent-based and social media platforms to showcase your talents and skill sets. Don’t lose out on potential leads just because they didn’t know you were a…
Obviously, the housing market is slowing down with skyrocketing interest rates, high housing prices, and inflation. However, going down a path of negativity will not help your home buyers weather the storm of this shifting market. So, let’s consider the conversations that allow your homebuyers to get their dream home, even in this market. Marry…
You’ve seen it all over the news and social media; the market is shifting. The recent rise in interest rates and other economic factors impacting the housing market may have left you wondering how to successfully navigate these changes in your business. Now is the time to get proactive in having conversations with your clients…
Good agents know that it’s essential to connect with their audience, keep them engaged and provide helpful content that resonates. Great agents actively nurture their sphere of influence through email marketing. There are definite dos and don’ts for email newsletters. It’s frustrating to put time and effort into an email blast that goes unopened. DO…
Let’s face it, the thought of posting on yet another social media platform is overwhelming, right? Insta-what? Tik-too much work? Face-endless scroll? We get it. But there is one platform that many real estate agents overlook to their detriment: LinkedIn. Before you brush it off, here are some benefits of using LinkedIn. Designed for business…
Good agents know that it’s essential to connect with their audience, keep them engaged, and provide helpful content that resonates. Great agents actively nurture their sphere of influence through email marketing. There are definite dos and don’ts for email newsletters. It’s frustrating to put time and effort into an email blast that goes unopened. DO…
Referrals are the lifeblood of any business, and real estate is no different. In fact, referrals are so vital in real estate that many agents focus their entire business around generating them. And it makes sense—after all, what could be better than having a constant stream of high-quality leads coming in, day after day? But,…
It’s time to get back to basics and examine your business. Are you nurturing your sphere of influence? If not, it’s time to begin. To start, your sphere of influence (SOI) is a list or database of people you know. Agents can greatly benefit from organizing contacts into a CRM or customer relationship management database.…
Some people are born excellent communicators, but for the rest of us, it is something we have to work at. As a real estate agent, your livelihood depends on your communication skills. A typo could cost your client the house of their dreams or alienate a potential client. Navigating the nuances of communication in a…
Everyone knows that one person. The person who never forgets a birthday or an anniversary. The person prepared for anything, with a smile (and a snack). The person who makes life seem like a walk in the park. What if we told you that you could be that person in your business and that the…
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