David Bluhm

Co-Founder and President, Plunk

Posts by David Bluhm

How Artificial Intelligence Will Change Real Estate: Should We Brace for Impact or Embrace It?

AI and the residential real estate ecosystem  Most of the recent excitement over Artificial Intelligence has centered on generative AI, or more specifically, the ability of a chat bot to generate informed responses to complex inputs. While AI’s capabilities have an obvious potential for automatically generating property descriptions and marketing content, improving ad targeting, and…