Lacey Conway serves as CEO of Latter & Blum, the Gulf South’s largest independently owned real estate brokerage. In 2023, she led a team of 3,800 agents in Louisiana, Mississippi and Texas during a challenging market downturn.
Conway implemented a comprehensive six-week training program to teach managers and agents how to use exclusive buyer agency agreements in a state where they were rarely used. Under her leadership, Essential Mortgage – Latter & Blum’s loan company – entered into a wholesale correspondent platform, which gave it the ability to become a lender in all transactions.
Conway is a leader of the Realty Alliance and a member of several local and national boards. She is also a sought-after speaker and an advocate for more opportunities for women in the industry.
“When it comes to pursuing a career in real estate, I feel like women could do themselves a favor by reaching higher, even when they might not feel ready,” says Conway.
You can point out that your expertise will result in more potential buyers viewing the home, leading to more offers and a higher selling price. Read more.
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