Trey Sarten is revolutionizing how real estate communicates in an era of rapid change. As chief communications officer and head of public affairs for Anywhere Real Estate Inc., he has guided the company through transformative shifts with a clear and compelling vision. Sarten’s leadership has been instrumental in the company’s evolution, from orchestrating a multi-channel storytelling campaign to launching the Anywhere Way—a company-wide initiative that introduced new values and aligned audiences under one core purpose.
In 2024, Sarten’s efforts extended beyond external communications. He led an internal overhaul, fostering a culture of connection and empowering employees to show up as their true selves. His work through Anywhere Gives, and the partnership with Covenant House to fight youth homelessness, has further extended his impact to communities across the nation.
“It’s incredibly fulfilling to lead communications strategies during a time of significant industry change,” says Sarten. “My team and I have made a real impact by empowering our leaders to use their voices to help our agents, franchisees and employees navigate what’s next for real estate.”
Recognized as a finalist for the 2024 PR Daily Awards Executive of the Year, Sarten continues to set the standard for forward-thinking communications in real estate.
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