Sherry Chris

Sherry Chris is president and CEO of Better Homes and Gardens® Real Estate and ERA® Real Estate. Chris is well-known for building brands based on next-generation consumer insights, and her tech-forward mindset has been proven to usher brands to the next level.

Posts by Sherry Chris

Agents Brokers Business

Interview: Andy Florance on Restoring Transparency and Putting Agents ‘Back in Front of America’

By Maria Patterson

February 9, 2024

Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner. During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy. Through four commercials reaching some 113 million viewers, the rapidly ascending real…

Agents Brokers Industry News

How and Why to Be a Community Influencer

Commentary by Sherry Chris

June 16, 2023

Growing deep roots in our community keeps us as part of the cloth we serve. Just as we work every day to cultivate deep bonds with customers, going deep rather than wide in your community has the most potential for long-term success. What does it mean to go deep? Typically, going “wide” is a way…

Jason Mitchell’s Coaching Tip of The Day

Focus on the seller. This potential $25,000 to first time buyers is not going to help. The problem is inventory–the more homes available, the more pricing stabilizes. Watch this video to learn more.

Business Tip of the Day provided by

Sherry Chris

Posts by Sherry Chris

Interview: Andy Florance on Restoring Transparency and Putting Agents ‘Back in Front of America’

How and Why to Be a Community Influencer

Jason Mitchell’s Coaching Tip of The Day

Recent Posts

Categories

The Most Important Real Estate News & Events