Above, a screenshot from one of Homes.com’s new ads featuring Dan Levy of “Schitt’s Creek” fame and SNL’s Heidi Gardner. During one of America’s most enduring traditions, Super Bowl Sunday, Homes.com plans to make history, regardless of who takes home the championship trophy. Through four commercials reaching some 113 million viewers, the rapidly ascending real…
Real estate is a relationship business, and it takes time to nurture an authentic network that supports your real estate endeavors. If you don’t have a plan in place to keep growing your referral network, don’t panic. We’ve got eight tips to help you kick-start your referral business. 1. Follow up Remember, the average phone…
One of the benefits of working in real estate is having a variety of income-generating business models to choose from. Whether you’re a brand-new agent or an old dog interested in learning new tricks, your real estate license can unlock new opportunities for personal and financial growth. Read on to learn about 10 things you…
Mortgage rates are unpredictable, but a rate lock can keep rates low and give homebuyers peace of mind. What is a mortgage rate lock? Interest rates rise and fall, meaning a borrower’s rate may be higher at closing than it was when they first applied. A mortgage interest rate lock helps combat this. A mortgage…
Retirement may close some chapters, but it’s also filled with exciting beginnings that might benefit from the expertise of a trusted real estate agent. Housing options for older Americans Housing options for aging Americans have come a long way. Here are some of today’s most popular living arrangements for older adults. Aging In place “Aging…
Retirement may close some chapters, but it’s also filled with exciting beginnings that might benefit from the expertise of a trusted real estate agent. Housing options for older Americans Housing options for aging Americans have come a long way. Here are some of today’s most popular living arrangements for older adults. Aging in place “Aging…
Rising inflation and the Fed reeling back support have led to quickly rising rates. Here’s how you can help clients navigate this new environment. What’s happening in the market? There are three main factors affecting the current market: higher mortgage rates, low inventory and higher prices. Let’s explore these challenges. Higher mortgage rates According to…
As a real estate agent, it’s important to have an understanding about the growing interest in solar energy, why it’s happening and how it’s affecting local real estate markets. Read on to get in the know when it comes to solar so you can be a resource of knowledge on this issue for your clients.…
Knowing how to make a good first impression can take you far, especially when it comes to your career. While great marketing can pique interest, it’s your first impression that will determine whether you’ve found a new client. And making a good first impression is precisely what listing appointments are for. These introductory meetings are…
Being a real estate agent could put you in some risky situations, so make sure you have a safety plan ready to go. Is being a real estate agent a dangerous job? Though not an inherently dangerous job, the National Association of REALTORS® (NAR) 2020 Member Safety Report found that about 5% of agents have…
Stigmatized properties will sometimes be overlooked by home buyers in their search because of their reputation. But not all stigma is created equal. Depending on your selling perspective, a stigmatized property might be the key to getting your client a great deal. What Is a Stigmatized Property? A stigmatized property is real estate that has…
Homes.com is the only portal built on the principle of “Your Listing, Your Lead,” which means we always prominently display the listing agent’s name, photo and brokerage on their listings. Learn more today.
