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Ask the Expert: What Are Marketing Essentials for the Holiday Season?

Ask the Expert: What Are Marketing Essentials for the Holiday Season?

Today’s Ask the Expert column features John Bunker, marketing director of RealEstateCalendars.com. Q: As the holiday season approaches, what are the most important marketing essentials to keep in mind? A: In many areas, home sales slow (in some cases to a crawl)...
How to Drive Better Results From Social Media

How to Drive Better Results From Social Media

Join a panel of Power Brokers and RISMedia at the REALTORS® Triple Play Convention & Trade Expo in Atlantic City, N.J., on Dec. 4 for “How to Drive Better Results From Social Media,” a broker panel sharing strategies for automating social media to...
Building a Referral Business Through Innovative Means

Building a Referral Business Through Innovative Means

ReferralExchange agents take an out-of-the-box approach to generating referrals Referrals have long been a key for success in the real estate business, but simply waiting for friends and family members to tell you they know someone moving out of the area isn’t...
Power Up Your Prospecting Strategy

Power Up Your Prospecting Strategy

Cole Information’s local focus and depth of data put real estate professionals where they want to be If there’s anything better than selling a home, it’s picking up a listing five doors away before the ink has dried on the contract—and agents have a...