Staying Relevant in Real Estate Through Effective Communication
After a 15-year career owning a chain of video stores in New York and delis and restaurants in North Carolina,...
Marketing
Dedicated Listing Websites: Not the Luxury You Might Think
We live in an image-driven real estate world. While it's always been generally true, now more than ever, houses are...
CEO Exchange Tackles Navigating a New Consumer Environment With Digital Communication
The first-ever virtual CEO Exchange, held on Sept. 17 and co-presented by the National Association of REALTORS® (NAR), featured top...
Building Your Real Estate Brand With Facebook Groups
Being the expert and setting up social media profiles in your area are just the first steps to generating leads...
The Complex Question of Social Media and Video Content
As director of coaching for Workman Success Systems, I am often asked about best practices for video and social media....
Boost Your Engagement by Asking Questions
When it comes to engagement, real estate agents need all they can get on social media. Whether you’re promoting your...
How Video Can Help You Stay in Front of Clients
Successful real estate professionals know the importance of using all the tools at their disposal. In today's selling environment, video...
Bringing Value to Consumers in a Digital Space
Michael Murphy Associate Broker Lake Homes Realty Lexington, S.C. Though he has only been working in real estate for the...
Building Your Brand With Video Content
Branding your real estate business is crucial to building a business that will withstand changes in the market. Luckily, there...
Every Real Estate Marketing Plan Needs This Critical Strategy
In an age where it seems like everybody is trying to sell something, marketers need to up their game. With...
Red (Flag) Alert! Guiding Buyers After Discovering a Property’s Problems
In most states, homesellers are legally required to disclose any known material defects or issues with the property. But that can be a slippery slope, with iffy problems that might have been masked. Read more.
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