How to Survive and Thrive in a Disrupted Industry
When I got into the real estate business at the age of 18, there were no computers being used, no...
Luxury
Revamp Your Luxury Marketing Campaigns
While luxury homes sales have been bearing the brunt of a mini-recession, recent stats have shown that the market may...
Getting to the Heart of Relationships: Leveraging Content and an Extensive Network
Alex Brandau knows a thing or two about relationships. In fact, he's been an expert since childhood. The founder and...
Strategies Top Luxury Real Estate Agents Use to Market a Slow-Moving Listing
It's easy to overanalyze a slow-moving listing. Is it the photography? The ad copy? The price? Your skills as a...
Distinctive Properties and Prestigious Residences Abound in France
For more than 80 years, Groupe Mercure has had luxury and heritage real estate at its heart. Offering a complete...
Understanding the Mindset of the Wealthy to Create Referral-Worthy Buying and Selling Experiences
Creating referral-worthy buying and selling experiences is what will both create and sustain your career as a luxury real estate...
5 Ways to Break Into the Luxury Market
Real estate agents often hope to focus on a specific niche. For some, this could be first-time homebuyers, green-home enthusiasts...
Living the Lavish Life in Portugal
(Above) Credit: INS Portugal With over 30 years of experience in the real estate market, INS Portugal is one of...
5 Creative Ways to Market a Luxury Home
Having difficulty selling a luxury home? High-end real estate can be both financially rewarding and challenging to sell. Factors outside...
5 Milestone Strategies for Success in the Upper-Tier Market
Are you just stepping into the upper-tier real estate market, or are you already a successful luxury real estate professional?...
4 Vital Metrics to Assess Your Team’s Business
Though many have tried, no one has yet succeeded in turning the practice of buying and selling homes into an equation that can be worked out and solved on paper. Read more.
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