Ask the Coach: Hiring for CRM Management and Social Media
Adding a Social Media Brand Manager to Your Team When coaching agents that are trying to grow their business to the next level, many agents ask me how to find the right person to manage their social media brand marketing and manage their CRM program. Hiring this...
Using IGTV for Your Real Estate Business
Instagram recently rolled out a new app called IGTV designed specifically for people who are interested in creating content for their followers. The app is unique in that it’s made for long-form or vertical videos for mobile devices, and, unlike Instagram...
How a Gen Z Intern Can Help Your Business Thrive
Did you know that a large portion of Generation Z is already graduating high school and working their way through college? As they do, they’ll be looking for job experience and career opportunities. If you’ve started thinking about hiring help or looking...
Building an Authentic Client Base On and Offline
When the Pew Research Center began measuring social media usage in 2005, 5 percent of U.S. adults used at least one social media platform. Today, 69 percent of the public utilizes some form of social media. Utilizing social media to interact with your customers can...
5 Steps to Create a Referral Business You Love
Real estate is filled with lead and referral opportunities, but finding the right ones that work for your business can be challenging. Recently, social media expert Katie Lance and ReferralExchange VP of Marketing Lisa Fettner hosted a webinar to discuss how to track...
Association Fees: Did You Know?
While real estate association fees are deductible, fees associated with lobbying and political advocacy are not.