Social Skills: Is Nextdoor the New Way to Farm Neighborhoods?
Most apps try to cast a wide net in order to capture the largest audience possible. While this is useful in building referral networks within the industry, real estate agents most benefit from targeted marketing on a local level, rather than nationwide. They can more...
Case Study: App Makes Open House Profitable
This REALTOR®’s proven system of working open houses to her advantage has paid off. Last year, leads captured at her open houses bankrolled 50 percent of her business. See if you can spot what works in this anecdote about her recent open house that turned a...
Technology Simplified: Clareity DASH!
Clareity DASH! offers an easy-to-use, customizable platform for brokerages large and small As a real estate professional, you’re already juggling a myriad of tasks. So, when it comes to technology solutions, having all of your team’s tools in one place is...
A Good Mix of Content Yields the Greatest Social Media ROI
Social media is too easy to make big mistakes—yet more than half of REALTORS® polled in a recent Realtors Property Resource® (RPR®) study said they aren’t getting the expected ROI on their social media investments. Where, why and how? Actually, the answer is...
Hangouts: Google Looking to Transform How Teams Communicate
Technology giants are attempting to create a monopoly of services that will streamline all facets of communication and day-to-day tasks through a single corporation. Amazon has made strides by offering its suite of artificial intelligence speakers and corresponding...
Software and Business Tools Deductions Tip
Software products such as QuickBooks Self-Employed not only help you automatically track your expenses and mileage, but may be deducted, as well.