A self-described “technology disruptor” and a luxury agent in the Los Angeles market, Ben Bacal is the CEO and founder of Revel Real Estate and several apps. One of them, the AI-powered Rila—the so-called “Instagram of Real Estate”—demonstrates that disruptor status. The app, which catalogs attributes of a home and connects a user with listings that display those properties—bringing buyers and agents together in a futuristic new way—was a finalist at NAR’s 2023 iOi (Innovation, Opportunity, Investment) Summit Pitch Battle.
Revel Real Estate is likewise designed as an alternative brokerage model, meant to “put the power back into the hands of agents by equipping them with more technology, more administrative support, more development tools and more freedom.”
“The most fulfilling aspect of my career is the opportunity to inspire fellow agents to aim for excellence and emphasize the significance of innovation in today’s real estate market, just as much as the art of selling homes.”
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