Diane Turton

Diane Turton

Diane Turton, REALTORS®

With a stellar career, celebrating 39 years in real estate this year, Diane Turton stands as a paragon of industry expertise and leadership. Her early success as an agent in 1966 and subsequent attainment of her broker’s license in 1974 set the stage for an illustrious career. In 1985, Turton founded her own company, Diane Turton REALTORS®, in Bay Head, New Jersey. A family business at heart, Turton’s co-founder and husband, Bruce Turton, and sons, David and Jason are helping her legacy of excellence continue.

Her commitment to professional development is exemplified by earning the prestigious CRS (Certified Residential Specialist) designation in 1989 and the CRB (Certified Residential Broker) and LTG (Leadership Training Graduate) designations in 1990. Today, Turton has grown her business into a full-service company with 14 regional sales offices and nearly 425 sales associates and a full-time management team, offering comprehensive real estate services including in-house title, insurance, relocation and referral services.

A nationally recognized leader, Turton is a sought-after board member, motivational speaker and media spokesperson. She has shared her insights at major national and international conferences, including the prestigious Who’s Who in Luxury Real Estate and LeadingRE conferences. Her dedication to community and philanthropy is evident in her active involvement in local and national women and children’s charities, hosting educational seminars, presentations and mentoring workshops.

Turton’s numerous accolades throughout her career highlight her professional excellence and community impact. She has received Ernst & Young’s “National Entrepreneur® of the Year” award, Luxury Real Estate’s “Extraordinary Philanthropist” award, and “One of New Jersey’s Best 50 Women in Business” award from NJ BIZ Magazine. Her firm has also been recognized multiple times, including the “No. 1 Women-Owned Business in New Jersey” for three consecutive years by NJ BIZ Magazine. She is also a recipient of the “Billionaires Club” award from Who’s Who in Luxury Real Estate and the “Community Service” award from Monmouth Arts. She was honored with the “Most Innovative Marketing Technique” award at the 2018 Luxury Real Estate Conference.

Author of “Always Connecting: How I Built My Business and Navigated the Signs to Success,” Turton is a proponent of fostering connections, always thinking outside the box and leveraging each and every opportunity to raise the bar.

“If you ask somebody who their lawyer is, or who their doctor is, they’ll tell you,” said Turton, discussing why connections are the most important part of the real estate business. “But if you ask them who their REALTOR® is, they look at you like you’re nuts because nobody ever keeps in contact. There’s no repeat business in this industry, but my whole life is repeat business.”

“You have to stay in contact with people, connect with them and show them that you care. It’s not the immediate connection, but rather, the future connection.”