Linda Yacoub

Following a mass corruption that caused a furlough of more than 900 employees, Linda Yacoub immediately began building a competitor to the former Listing Alert parent company, Bitwise Industries, knowing the impact it had on brokerages and agents she worked with. In May 2023, FyrstUp was born and, according to Yacoub, is here to stay.

FyrstUp rebuilt the vision and value proposition of digitizing the office whiteboard, and fostering collaboration amongst agents started. Later last year, Yacoub led the first public announcement launching FyrstUp into App stores, where they immediately started bringing on large brands and forming partnerships.

“For me, the single most rewarding aspect of my career is having the opportunity to meet and interact with so many diverse individuals. I think many of us take that for granted, however getting to meet individuals either in person or virtually and hear their story is truly inspiring and an honor,” says Yacoub. “If there is an opportunity that I can support them somehow, whether that be with my company or some other way, I’ll always be sure to offer it.”