THE PLAYBOOK: Retaining Agents by Staying Connected With Them
Editor’s Note: The Playbook is an RISMedia biweekly segment centering on what brokers and agents are doing to ensure they ...
Tag: Real Estate Business Development
How Brokerages Establish (and Promote) ‘Company Culture’
Company culture is a hot topic these days as brokerages define what they do and how they do it, hopefully ...
Earning the Trust of Your First Real Estate Listing
It can be hard to land your first few clients when you’re just getting started in real estate. Until your ...
4 Tips for Agents to Write a Business Plan for the Future
Most people (as many as 80%, by some estimates) leave real estate in the first year. That oft-quoted statistic illustrates ...
Thoughts on Leadership: Lessons From Neil deGrasse Tyson
Last week we talked about mentors, and how you can have mentors you’ve never even met–such as from a book, ...
Mulch Matters! How Curb Appeal Can Spark (or Sink) a Sale
Just how exacting and inviting must curb appeal be for a home going on the market to achieve its full ...
A Look at Affinity Marketing Through an Analytic Lens
The real estate industry has been talking about affinity marketing for over 20 years. “I know. I designed, deployed and ...
Must-Fixes Before a Client’s Home Goes Up for Sale
The obvious things that need to be addressed before having a client’s home be listed for sale are, well, obvious. ...
Thoughts on Leadership: Leveraging Change
Today I want to talk about change. When HomeServices was founded in 1998, it was on a mission to do ...
How Artificial Intelligence Will Change Real Estate: Should We Brace for Impact or Embrace It?
AI and the residential real estate ecosystem Most of the recent excitement over Artificial Intelligence has centered on generative AI, ...
Safe at Home: Holiday Tips That Keep Risks and Hazards to a Minimum
Getting back in touch through emails or notes can provide a subtle reminder that you want to stay connected, as well as providing useful information. Instead of sending a generic Happy Holidays card, why not add helpful holiday safety tips? Read more.
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