Ask the Expert: How Can I Stay in Touch With My Sphere This Spring?
Today's Ask the Expert column features John Bunker, marketing director for RealEstateCalendars.com. Q: How can I successfully stay in touch ...
Tag: Social Media Marketing
The ‘New’ Home Should Be a Powerful Content Engine
It was back in 1991 that Faith Popcorn wrote her "Popcorn Report," a book that explained her theory of "cocooning," a desire ...
Training and Technology Arm Agents With Relationship-Building Tools for Today’s Market
In the following interview, Jeanette Schneider, vice president of Management Services for RE/MAX of Southeastern Michigan, discusses the firm's approach ...
How Brokerages Are Leveraging Technology
We are living in an increasingly digital world, and searching for a home is no different. Buyers now have easy ...
5 Ways to Make Your Facebook Page Beat Facebook’s Algorithm
As a real estate agent, conducting business on your personal Facebook profile limits the opportunities to market your business; creating ...
6 Steps to Massively Improve Your Marketing and Branding
Looking to take your marketing and branding to the next level? The following tips will help get you there. Know ...
Take a Bow and Reclaim Your Rightful Place
Get ready for a news flash: Real estate is a really hard business. I've been in the game for 13 ...
Is Social Media Advertising Actually Effective?
Social media advertising remains a mystery to many of us. Most of us have seen the statistics relating to the ...
Upping the Ante With an Improved and Enhanced Online Presence
For Wyllys Mann, director of Strategic Innovation at Baird & Warner, an independent real estate firm serving the greater Chicagoland ...
Looking to Leverage Your Social Media Presence? Shift Your Viewpoint
Editor's Note: This was originally published on RISMedia's blog, Housecall. See what else is cookin' now at blog.rismedia.com: 4 Fictional ...
Red (Flag) Alert! Guiding Buyers After Discovering a Property’s Problems
In most states, homesellers are legally required to disclose any known material defects or issues with the property. But that can be a slippery slope. Read more.
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