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RISMEDIA, May 17, 2007-Realty Executives International announced the appointment of Scott Hurlock to the senior management team as the new executive director of Franchise Development for the international franchiser. In his new role, Hurlock will be responsible for developing new and existing national and international real estate franchise relationships and affiliations for Realty Executives, a real estate company that prides itself on an impeccable selection of real estate sales professionals, called Executives, with typically more accreditation and years of experience than the average real estate agent.

By leveraging Hurlock’s expertise and skill, Realty Executives says they will be able to more effectively focus on the quality growth of the real estate franchise network Realty Executives Franchise Information through both new franchisees and conversions of existing non-affiliated companies.

“Adding [Hurlock] to our leadership team aligns perfectly with our goal of effectively recruiting the right new franchisees to our growing worldwide network of real estate professionals,” said Glenn Melton, chief operating officer at Realty Executives International. “With increased focus on quality recruiting strategies to attract like-minded, service-oriented and highly productive sales professionals and franchisees we will achieve our goal of being the best real estate firm in the industry.”

Hurlock has held positions with several successful franchise companies nationwide. Most recently, he was a regional vice president of franchise development for the Realogy franchise group, where he consistently exceeded sales quotas and was responsible for $92 million in gross yearly sales from mergers, acquisitions and conversions. Realogy operates Coldwell Banker, ERA, Century 21 and Sotheby’s real estate companies. Hurlock’s excellent capabilities in new business generation, strategic planning, sales management and training, negotiation and relationship-building make him an ideal fit for the senior management team at Realty Executives International.

“It’s very exciting to be working closely with such a well-established and goal-oriented team like the one here at Realty Executives International,” said Hurlock. “I am looking forward to helping to grow the Realty Executives brand through increased emphasis on quality franchise development within the United States and abroad.”

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