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This week’s headlines from the NATIONAL ASSOCIATION OF REALTORS® include: zipLogix celebrating 20 years of innovation; free direct marketing tools from Lowe’s; and the ability to customize any of 11 brochures.

zipLogix Celebrates 20 Years of Innovation in Real Estate Technology
From the company’s founding, zipForm®—zipLogix’s real estate forms software and the exclusive and official forms software for NAR—has been the real estate industry’s technology foundation. Today, zipLogix offers products through NAR’s REALTOR Benefits® Program, supports half a million users and delivers innovative software and Web applications that significantly improve the productivity and efficiency of real estate professionals. With products including zipForm® 6, relay®, zipForm® Mobile Web Edition, zipForm® MLS Connect and zipVault™ and Broker Solutions, zipLogix is a leader in identifying and creating products to address the specific needs of REALTORS®.

Build Long-Lasting Client Relationships with Free Direct Marketing Tools
The Lowe’s Program for REALTORS® is more than discounts and gift cards. It’s a powerful, free marketing tool accessible only by REALTORS®, and helps you become a more valuable resource to your clients. To learn more, go to their website and watch the training video. Or you can request to have a Lowe’s representative visit your office, at no charge, to walk you through all the benefits this free program offers you and your clients. Schedule a presentation today and tell everyone in your office about the member-only benefits, and savings opportunities, available to you from Lowe’s.

Customize Any of 11 Brochures
Looking for new ways to keep your name a priority in the minds of existing and potential clients? Try customizing any of 11 NAR brochures and see your referrals soar. Provide informative, high quality brochures, like ‘Getting It Sold’ and ‘It’s a Great Time to Buy’ with your name, photo and more.

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