The first and arguably most important number you will enter into the Reverse Lead Calculator is the amount of money you want to make in commissions every year. The average U.S. real estate agent earns between $34,000 and $45,000 annually, but web-savvy REALTORS® can reasonably expect to earn much more.
Enter the amount of leads you currently generate into the second textbox. This number provides the calculator with information on how far you are from your commission income goal. The Reverse Lead Calculator will give you lead generation recommendations based on this figure, so be as accurate as possible.
Next, enter the number of leads you are nurturing and have stored in your database. If you do not know how many leads you have in your database, or do not have a lead database at all, note that even agents who want to earn modest incomes need to generate dozens of leads every month. Without a proper database or relationship management software, it is next to impossible to track all the leads that come your way.
The higher the price of homes in your area, the more commission income you will earn per transaction. A real estate professional only needs to sell four million-dollar homes to earn $100,000 a year, Market Leader stated. Enter your area’s average home price into the calculator’s fourth textbox. If you are unsure about listing prices in your area, check the “Local Info” section of RealEstate.com.