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Realtors Property ResourceĀ® (RPRĀ®), a nationwide data resource and a wholly-owned subsidiary of the National Association of REALTORSĀ® (NAR), has announced the addition of Qualified Opportunity Zones (QOZ) to its platform. This powerful data layer will allow REALTORSĀ® to use RPR’s map interface to analyze and search for properties within the 8,700 Opportunity Zones throughout the U.S.

Created in 2017 as part of the Tax Cuts and Jobs Act, the purpose of the federal government’s QOZ program is to drive economic growth through long-term investments in economically disadvantaged communities. Designated as “Opportunity Zones,” these areas present opportunities for real estate investment and development by offering tax incentives to investors.

“With the Opportunity Zone initiative poised to transform American communities that have long been shunned by investors, NAR has developed resources to help facilitate and expedite investments in these areas. As our work continues, REALTORSĀ® are committed to ensuring Americans can take full advantage of this valuable new initiative,” says Joseph Ventrone, NAR vice president, Federal Policy and Industry Relations.

Through RPR, REALTORSĀ® will search a geographic area, then choose to display the Opportunity Zones layer, which will then reveal shaded areas that qualify. REALTORSĀ® can then analyze all properties that fall in the Opportunity Zone, review economic and demographic statistics for the area, and create reports for investors about the buying potential. They will also be able to reach out to residents and business owners in the area about selling advantages through RPR’s recently launched Mailing Labels feature.

“These Opportunity Zones encourage private investment into low-income communities, with the intent of stimulating economic growth and job creation,” says Bob Turner, NAR’s 2019 Commercial Liaison and RPR Advisory Council member. “Residential practitioners will notice homes that fall within Opportunity Zones gain a boost to their marketability because of increased attention, while commercial practitioners will likely see properties once being skipped over turn into desirable investment opportunities.”

Under the program, taxpayers who reinvest capital gains from a previous sale into a fund for investing (called “Opportunity Funds”) are eligible to defer paying taxes on those gains, and can potentially reduce their tax liability by 10 percent to 15 percent (based on the amount of time they hold the investment). Additionally, if the investment is held for at least 10 years, any appreciation on it is tax-free.

“I’m very excited to see RPR offer REALTORSĀ® another tool to help us serve our clients,” says Deena Zimmerman, vice president of SVN in Chicago, Ill. “The benefits of Opportunity Zones are broad, and with the tax benefits on the table for investors, we should see increased attention to properties in these areas.”

For more information, please visit www.narrpr.com.

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