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If there’s one thing that’s most valuable in real estate, it’s time. According to a new partnership between BoomTown and NextHome, streamlined lead generation and nurture solutions will be helping agents work more efficiently and improve their customer support.

BoomTown, a cloud-based sales and marketing automation platform for real estate professionals, recently engaged in an official partnership with NextHome, an independently owned national franchisor.

“NextHome empowers agents and brokers to provide excellent service without compromise, and we look forward to partnering with them to add more power to this mission and drive their team’s success,” said Grier Allen, CEO and president of BoomTown. “They know their agents need to be the trusted source for guiding buyers and sellers, and we have the tools and technology to help them achieve this.”

BoomTown offers “NextHomies” a platform for generating and managing leads. Their Success Assurance program responds to leads on behalf of agents 24/7, and nurtures for up to one year. According to the company, as agents and brokers are busier than ever in today’s real estate climate, tools like these offer time savings, a competitive edge and proven results.

“BoomTown has become a critical element of my NextHome offices, and every broker should have it,” said Thomas Shumpert, broker/owner with NextHome Specialists in Columbia, South Carolina. “Beyond the lead generation opportunities they offer, the platform provides us with a turn-key, beautifully interactive website, and the ability to manage and coach agents in the company, and on my personal team, directly from the system dashboard.”

“For decades, BoomTown has been an online lead provider in residential real estate. Their model makes their lead cost lower than many competitors, and their automated mid-funnel follow-up system is very strong,” said NextHome Chief Strategy Officer Keith Robinson.

 For more information, please visit boomtownroi.com.