
- Homeownership Matters to State of the Union
- National Association of REALTORS® President Moe Veissi made the following statement, regarding President Obama’s State of the Union address this week. "The National Association of REALTORS® commends President Obama for his remarks in support of homeowners and the struggling housing market during tonight's State of the Union address. As leading advocates for homeownership, REALTORS® know that restoring the health of the housing market is the only way to achieve a broader economic recovery. "REALTORS® stand ready to help Congress and the administration implement Obama's proposal to significantly reduce monthly mortgage payments by streamlining the refinancing process.
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CENTURY 21 Breaks Out during the Big Game
By Zoe Eisenberg
Making bold moves in real estate marketing, on February 5 CENTURY 21 will be running their first real estate ad to ever be featured during the Super Bowl. The ad will spotlight the famous faces of real estate icon Donald Trump, speed skating champ Apolo Ohno,
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Real Estate Ads Use Personal Motivations
This month, global real estate franchisor RE/MAX rolls out a new national ad campaign focusing on “all the things that move you.” The innovative campaign strikes an emotional note with consumers and features the sentimental Jim Croce song, “I’ve Got a Name.”
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Topics of the Day
Today's Marketplace
- Builders Commend White House Focus on Helping Homeowners
- Look for Continued Housing Market Recovery in 2012
- Real Estate Trend: More Buyers Pay In Cash
- Rand on Real Estate: Individual Investor Searches for Next Big City
Products
An Eye for Modern Living
By Lisa Boone
(MCT)—Megan Schoenbachler is distracted. While giving a tour of her family’s Marmol Radziner-designed house in Venice, Calif., she notices the light and the angle from the second-floor master bathroom, looking over the courtyard hot tub and toward the kitchen on the first floor.
Create a Consistent Reputation while Promoting Your Brand
By Paige Tepping
Real estate professionals can all agree that consistency is the key to creating brand and name recognition in your marketplace. An in today’s challenging market, real estate professionals must do everything they can to make sure they stay top of mind.- Builders Commend White House Focus on Helping Homeowners
- Look for Continued Housing Market Recovery in 2012
- Water-Wise Bathroom Redo Gives Consumers a Chance to Win $100
- Success Strategies: 4 Quick Ways to Be More Productive
- Real Estate Trend: More Buyers Pay In Cash
- Rand on Real Estate: Individual Investor Searches for Next Big City
- Miami Home Sales Break Record in 2011
- Finding the Positives in Economic and Housing Conditions in 2012
- FHA Announces Additional Steps to Limit Risk and Strengthen Finances
- Don’t Shoot the Messenger; Appraisers Not at Fault for ‘Low’ Home Values








