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Big Data, Big Opportunities: How Predictive Analytics Is Changing the Business of Real Estate

Big Data, Big Opportunities: How Predictive Analytics Is Changing the Business of Real Estate

“This year the human race is producing more data than the previous 5,000 years combined. Data is so powerful that in the future, nation states will fight over it for power.” This thought-provoking statistic set the stage for a much-anticipated panel...
4 Tips for Mastering Marketing

4 Tips for Mastering Marketing

Technology is changing the face of the real estate industry more and more every day, and it’s also changing the way real estate professionals sell homes. While prospective buyers used to simply browse their local newspaper to find their dream home, the internet...
Are You Hoping to Capture Millennial Homebuyers as Customers?

Are You Hoping to Capture Millennial Homebuyers as Customers?

Smart move. Millennials are the biggest generation in U.S. history, even surpassing baby boomers in numbers. Already, they make up 34 percent of all homebuyers—and as they get older, make more money and start families, that figure will grow. In fact, Census Bureau...