Technology Archive


Z57, Inc. Internet Marketing for Real Estate Agents Reports 2009 Client Acquisition Up 107%

Tuesday, February 9th, 2010
RISMEDIA, February 10, 2010—Z57, Inc., an industry leader of real estate online marketing services, announced 2009 new client acquisition was up 107% over 2008. This increase occurred during continued recessionary times. In its 11th year, Z57 continues to provide thousands of real estate professionals nationwide with professionally branded, top-performing, search ...
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MarketLinx Provides Online Auction Solution

Tuesday, February 9th, 2010
RISMEDIA, February 10, 2010—MarketLinx, Inc., a leading provider of information technology to the residential real estate industry and a member of The First American Corporation family of companies, announced that it has partnered with RealtyBid.com to offer an integrated online real estate auction tool to its MLXchange, TEMPO and InnoVia ...
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PCMS Consulting Launches Total Recruiting Solution Powered by AlignMark

Tuesday, February 9th, 2010
RISMEDIA, February 10, 2010—PCMS Consulting and AlignMark announced the launch of an innovative agent recruitment program called Total Recruiting Solution powered by AlignMark. The program offers brokerages coaching and technology tools that will better position them to recruit the “agent of the future”. ...
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Online Marketing: ‘Don’t Use My Name!’

Monday, February 8th, 2010
RISMEDIA, February 9, 2010—It has become an all-too-familiar obstacle to writing about successful agents: “My partner doesn’t want anyone to know who we are. We’re number one in our 50-agent company and everyone copies everything we do. My partner’s afraid that if they know how we get so much business from the Internet, they’ll steal that from us. Feel free to have anyone outside our market area call me for a recommendation, but I’m afraid you can’t use my name—we just can’t risk it.”
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Weekly Video Tip: Town Tours

Monday, February 8th, 2010
RISMEDIA, February 9, 2010—If you’re like most of us, your favorite vacation spots or social events have been caught on video. The reason is simple…it’s the next best thing to being there. And the same holds true when capturing the essence of your city, town, or neighborhood. Nothing holds a ...
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Monday Morning Mobile: The Medium of the Moment

Sunday, February 7th, 2010
RISMEDIA, February 8, 2010—The numbers don’t lie. The facts are clear, people are just not communicating verbally as frequently as they once did. Text messaging, e-mail, Internet and social networking sites are all so readily available to us through our beloved mobile devices that we don’t need to either. We ...
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Making House Calls in the Internet Age

Saturday, February 6th, 2010
RISMEDIA, February 6, 2010—In today’s “Internet Age,” it is crucial that real estate professionals stay ahead of the knowledge today’s buyers and sellers possess. Acting as a trusted and definitive source of counsel is a valuable tool in today’s market. Here, Rick Gregoy, VP Operations and Business Development, Better Homes ...
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Social Media Savvy

Thursday, February 4th, 2010
RISMEDIA, February 5, 2010—In this webinar you will not only discover effective marketing strategies that can help you succeed; you will also understand the FREE marketing power of social media communities like Facebook, Myspace, Twitter and many more that can catapult your business toward success in record time. ...
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Better Branding Through Videos – Create a Distinct Brand Personality

Wednesday, February 3rd, 2010
RISMEDIA, February 4, 2010—It’s a big challenge to create a distinct brand personality if you are an individual entrepreneur or have a small company. But, while there are now many exciting
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Converting Internet Leads Properly: Another of the Keys to Online Marketing Success

Monday, February 1st, 2010
RISMEDIA, February 2, 2010—Recently a Mississippi agent wrote to a client of ours who is on our website’s list of success stories, asking for advice. “I am with Coldwell Banker in Mississippi and looking into the PROLeadS™ system with Compass,” she wrote. “I saw a success story about you on their website and I would greatly appreciate your opinion about the number of leads and the quality of them as well. $4,000 is a lot of money to me in this economy but would be worth it for quality leads that I could convert.”
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