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Listingbook Heads South to Fort Myers

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RISMEDIA, Oct. 24, 2007-ListingbookTM, an online service that connects real estate agents and their clients, announced that it has opened a Fort Myers office to better serve up to 7,500 real estate agents who will have access to cutting-edge Listingbook software that transforms and facilitates the home search process for agents, buyers and sellers.

During the next two weeks, Listingbook will train real estate agents from the Realtor® Association of Greater Fort Myers and The Beach on the Listingbook system. Listingbook’s technology complements the Greater Fort Myers group’s multiple listing service data, giving buyers and sellers access to MLS house listings in a highly customizable format and within a seamlessly collaborative platform.

The training sessions follow an agreement reached earlier this year between Listingbook and the Realtor Association of Greater Fort Myers and The Beach, Inc.

“This is a great opportunity for all of the agents in our association,” said Peggy Hummel, CEO of the Realtor Association of Greater Fort Myers and The Beach. “I am truly excited to be a part of bringing this unique and incredibly powerful system to brokers, agents and their clients here.”

To support agents and their clients in the region, Listingbook has named Michael Thompson as a field service consultant for the Greater Fort Myers area. In his role, Thompson will service, train and support members of the Realtor Association of Greater Fort Myers and The Beach on the Listingbook system and consult with real estate brokers throughout Southwest Florida to help increase agent productivity and client satisfaction.

Thompson joins Listingbook after serving as founding vice president of the Southwest Florida Real Estate Investors Association for the past five years.

“I am eager to start working with the Greater Fort Myers real estate agents so that they can begin to grow their client base,” said Thompson. “We know from our seven years of operating and feedback from more than 300,000 Listingbook users that they will love it.”

Listingbook has been in daily operation in the Triad region of North Carolina since 2000. With its unique, market-proven capability to bring together buyers and sellers, Listingbook has created a Web-enabled real estate community with the agent at the center of the transaction. The Listingbook client servicing product complements any local REALTOR® MLS system and allows secure access to MLS data only when an agent provides a client account for a buyer or seller. The agent is then able to supply reliable, personalized, current market information, and interact with buyers and sellers while guiding and monitoring their activity.

Listingbook President James Barry is confident that the training will have a significant impact throughout greater Fort Myers. “Listingbook’s agreement with the REALTOR® Association of Greater Fort Myers and The Beach effectively provides a potent one-two punch that will benefit agents and their buyers and sellers,” said Barry. “This is a virtual personal assistant not just for agents, but for their clients. We are very excited to get under way.”

For more information, visit www.listingbook.com.

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