SharperAgent Launches EZ Marketing Custom eCRM Marketing Suite

RISMEDIA, June 19, 2008-SharperAgent has released a new eCRM marketing suite for CBSHOME Real Estate, a HomeServices of America affiliate. Providing agents with a comprehensive marketing resource center, the custom built platform was designed to help agents stay connected with their clients and prospects.

Developed specifically for their 600 sales associates located throughout Nebraska, the company says that the new EZ Marketing Suite includes:

- Smart eCRM features including a comprehensive contact manager designed to store critical information and easily build sophisticated marketing communication plans
- An extensive library of professionally created, demographically relevant marketing materials including newsletters, greeting cards, flyers, postcards, guides, and brochures intended to help deliver relevant and value-added messages to clients and prospects
- A fully-integrated digital print and mailing fulfillment service solution providing agents with cost-effect direct mail marketing options
- Robust eMarketing features such as automated e-mail campaigns, Flash home tours, and campaign Web posts
- A marketing dashboard with daily tasks, new lead updates, best practice marketing tips, newsfeeds, reminders, and more
- 24/7 online access

With a company-backed sphere marketing suite, CBSHOME Real Estate agents can build long-term, value-added relationships that ultimately will result in more transactions. “CBSHOME Real Estate is the leading real estate brokerage in the Omaha and Council Bluffs areas because they know and understand the homeowners and communities they serve. With the EZ Marketing Suite, agents will be able to easily and consistently communicate that expertise to their clients and prospects,” explains SharperAgent’s President and Co-Founder, Brian Wildermuth.

Larry Melichar, president and CEO of CBSHOME Real Estate, believes this new product will help his agents succeed in any market: “We’re really excited about the opportunity to offer Sharper Agent’s ezMarketing program to our agents. This innovative Web-based program provides our agents with thousands of marketing templates to set them apart from our competitors and the feedback from the agents has been terrific.”

For more information, visit www.sharperagent.com.