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RE/MAX LeadStreet Brings in 6 Million Leads

Home Technology
February 19, 2009
Reading Time: 1 min read

RISMEDIA, February 20, 2009-Today, more people start their search for a home online, which is why remax.com, with advanced search capabilities and all property listings in thousands of cities and towns, is one of the most visited websites of any real estate brokerage brand. What’s more, the real estate network’s lead management system, LeadStreet®, has converted that traffic into six million unique leads for RE/MAX Associates across the country.

“LeadStreet is one of the keys to our Associates’ success in translating online home seekers into tangible leads,” said Kristi Graning, senior vice president of IT and eBusiness at RE/MAX International. “Six million leads is a remarkable achievement and one that distinguishes us from our competition. And, because we’re able to provide this service without the referral fee that other networks charge, it’s one more reason experienced real estate professionals join RE/MAX.”

According to the company, LeadStreet sends leads to RE/MAX agents via e-mail, which means they can also receive a lead on any mobile device.

“In this type of market, it’s crucial that our Associates connect with potential clients as they begin the home buying or selling process,” said Graning. “It’s no small feat for us to reach six millions leads but we’re looking toward the future and to delivering exponentially more leads to RE/MAX Associates in the next year.”

Remax.com logs close to 2.3 million unique visitors every month. LeadStreet passed the five million mark just six short months ago and the combination has helped families find a professional agent, while helping RE/MAX agents become the most productive in the business.

For more information, visit www.remax.com.

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Beth McGuire

Beth McGuire

Recently promoted to Vice President, Online Editorial, Beth McGuire oversees the editorial direction and content of RISMedia’s websites, and its daily, weekly and monthly newsletters. Through her two decades with the company, she has also contributed her range of editorial and creative skills to the company’s publications, content marketing platforms, events and more.

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