Marketing Strategies: 7 Tips to Creating Success from the Inside Out

By Maya Bailey, Ph. D. Print Article

RISMEDIA, October 29, 2009—Are you letting life happen? Or are you actively creating your own success? In order to create your own success, you must first have a solid foundation upon which to build. 

Here are seven tips you can use to actively create your own success: 

Tip 1: Build a strong foundation. What do I mean by a strong foundation? Would you consider putting a roof on a house unless it had a strong foundation? Of course not. Yet you would be surprised at how many people try to market their services without believing in themselves. 

Tip 2: Identify and reprogram your self-limiting beliefs. Here are some typical examples of actual self-limiting beliefs I have heard over the years: 

-“Life is a struggle”
-“It’s selfish to want more money”
-“It’s not safe to toot my own horn” 

Can you see why any of these beliefs would stop a person from succeeding? What are your own self-limiting beliefs? 

Tip 3: Reverse your self-sabotaging strategies. Did you know that we all have a saboteur? We all have our dreams and we all have a part that tries to sabotage them, for our “own good”. For example, I was working with a client recently who realized that even though she had a good business plan, she was never able to work her plan because of the resistance form her self saboteur. What are your self sabotaging patterns? How do they show up in your life? 

Tip 4: Use your mind and emotions to create your empire. How many times do you find yourself focusing on what you don’t want? There is something called The Law of Attraction which teaches that like energy attracts like energy and you get what you focus on. Do you usually focus on the lack of clients, the lack of income or the lack of time? Focusing on the things you lack will bring in more of the same. Instead of focusing on what you don’t have, step back and ask yourself, “what do I want?” 

Tip 5: Learn ways to release your fears. Fear is not real. It is False Evidence Appearing Real (F.E.A.R.). To create success from the inside out, use a powerful tool like the STOP Technique. Once you have noticed that your mind has gone into a fear thought, take a deep breath and replace your fear thought with an Empowering Thought such as: ”I have all I need to succeed.” What positive new thoughts are you needing to hear? Keep a journal and note how many times a day you use the STOP Technique. Congratulate yourself for your vigilance. 

Tip 6: Know the value you offer. This may seem hard to believe, but in my coaching of coaches, real estate agents and other professionals, I have seen time after time how people fumble with this concept. Instead, identify your value, i.e. your unique selling point. What are you really good at? Write a list of what makes you stand out among the competition. 

Tip 7: View marketing as “giving” not “taking”. I suspect a lot of us are giving and generous and because of that we don’t want to impose on anyone. However, you will experience a big shift when you realize that what you have to offer is a gift. Spreading the word about yourself is not “selfish” or “taking”. It would actually be selfish to deprive humanity of your gift. So what are you here to give humanity? 

Dr. Maya Bailey, author of Law of Attraction for Real Estate Professionals, integrates 20 years of experience as a psychologist and 12 years as a business coach with her expertise in the Law of Attraction. Get Bailey’s free report, 7 Simple Strategies For More Clients in 90 Days, by visiting www.90DaystoMoreClients.com. 

RISMedia welcomes your questions and comments. Send your e-mail to: realestatemagazinefeedback@rismedia.com. 

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