RISMEDIA, November 4, 2009—ERA Franchise Systems LLC announced the appointment of Anne Blumenstein to the position of vice president of marketing. Blumenstein brings more than 20 years of integrated marketing experience to her new role, as well as a successful track record of developing franchise support and growth models.
In this role, Blumenstein will lead the development and execution of the company’s market-facing direction with responsibility for all marketing strategies and functions including advertising, public relations, packaging and communications of ERA Real Estate’s value proposition to its affiliates and their consumers. She will also serve on the company’s senior leadership team.
“We are very pleased and excited that Anne has joined the ERA team,” said Charlie Young, president and chief executive officer of ERA Franchise Systems LLC. “Her strong track record in successfully managing marketing initiatives and driving growth and innovation brings great value for our brand, our affiliates and their consumers. I am confident that Anne’s addition to our executive ranks will strengthen our team, as well as the quality and consistency of our brand equity and marketplace performance.”
For more information, visit www.ERA.com.