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LeadingRE Members Gain Ability to Increase Revenue, Market Share via Market Leader’s RealtyGenerator Product

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RISMEDIA, May 12, 2010—Leading Real Estate Companies of the World® (LeadingRE) announced it has expanded its partnership with Market Leader by offering its 600 members and 5,000 offices an exclusive trial version of Market Leader’s powerful RealtyGenerator solution for brokerages. This relationship is part of LeadingRE’s Leading Real Estate Solutions division, which endorses fine real estate products for the network.

Announced following its 2010 Leading Real Estate Companies of the World® annual conference, this offer is the next step in Market Leader’s growing partnership and importance in helping LeadingRE’s brokerages capture market share via the Internet.

“Our brokerages are seeing success within just a few months of using RealtyGenerator,” said Pam O’Connor, president and CEO of Leading Real Estate Companies of the World®. “We are moving forward to strengthen our partnership with Market Leader because of the powerful results their RealtyGenerator system is delivering to our members.”

According to Harris Safier, a LeadingRE member and broker/owner of Westwood Metes & Bounds Realty in Ulster County, N.Y., “We’ve had hundreds of closings from our RealtyGenerator website over the past six years, and it’s now responsible for 42 percent of our business on the buy-side. We’ve also found that it’s more effective to delegate our advertising purchases to the experts at Market Leader.”

RealtyGenerator helps brokers generate a steady stream of prospects on their own website and provides agents with effective tools to convert those prospects into new clients. As a result, brokers using Realty Generator increase their market share and their company dollar, while also gaining a competitive edge in recruiting and retaining agents to their business.

LeadingRE brokers can learn more about the RealtyGenerator system and see specifically how to utilize the system for their brokerage via a series of webinars presented by Market Leader. LeadingRE brokers may find more information and register for these webinars at www.MarketLeader.com.

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