Expand Your Education with These Courses from
Becoming a Successful Sales Professional: Skills for Sales Success: Part One.
Time Management: Skills for Sales Success: Part Two.
Business Creation - Prospecting: Skills for Sales Success: Part Three.
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Territory Management: Skills for Sales Success: Part Eight.

Better Homes and Gardens Mason-McDuffie Real Estate Receives Diversity Award

Have a comment on this article? Share on Facebook!

Better Homes and Gardens Mason-McDuffie Real Estate received top honors as the winner of the national Diversity award, given by parent company Better Homes and Gardens Real Estate at the annual convention in Las Vegas. Ellen Osmundson, Director of Diversity, was there to receive the award.

BHG Mason-McDuffie Real Estate is one of the only real estate companies that has an established diversity initiative, which includes training agents to work with Asian investors. In a company of 1200+ agents and 29 offices, there are 40+ languages, including sign language, spoken among its agent population.

Ed Krafchow, Chairman and CEO of the company, had the vision to position the company to be the leader of diversity. “As a Bay Area based company, it’s important that we effectively serve the international community in their goal to buy real estate here,” says Krafchow. “Ellen Osmundson brings a unique set of talents to our company that has strengthened our collective ability to work with foreign buyers and thus increase our global business.”

Osmundson provides training on diversity to ensure that agents in the company are equipped to serve clients from all cultures. “International buyers have strong buying power, and they are growing in numbers, especially here in the San Francisco Bay Area,” says Osmundson. “But they need the guidance and counsel of a professional REALTOR® so they can make educated decisions based on information on the market, schools, daily shopping, transportation and the community.”

For more information, visit www.bhghome.com.

Have a comment on this article? Share on Facebook!

Want instant access to great articles like this for your blog or newsletter? Check out our 30-day FREE trial of REsource Licensed Real Estate Content Solutions. Need easy stay-in-touch e-Marketing solutions too? Try Pop-a-Note for 99 cents!
Join RISMedia on Twitter and Facebook to connect with us and share your thoughts on this and other topics.

Categories: Real Estate News

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Copyright© 2016 RISMedia, The Leader in Real Estate Information Systems and Real Estate News. All Rights Reserved. This material may not be republished without permission from RISMedia.

Content on this website is copyrighted and may not be redistributed without express written permission from RISMedia. Access to RISMedia archives and thousands of articles like this, as well as consumer real estate videos, are available through RISMedia's REsource Licensed Content Solutions. Offering the industry’s most comprehensive and affordable content packages. Click here to learn more! http://resource.rismedia.com

Our Latest News >>