For Rent Media Solutions™ has introduced a new way to search for apartments. Consumers are now able to explore rental listings from within the ForRent.com© branded YouTube channel.
This new tool gives apartment shoppers the opportunity to tour apartments virtually and provides an easy-to-use resource for finding their next apartment.
According to the company, For Rent Media Solutions’ YouTube search app has revolutionized the apartment search process by creating a seamless design that mimics the ForRent.com website experience. ForRent.com visitors and new apartment shoppers alike will find the new YouTube search app easy to use and helpful. With one of the largest video libraries in the industry at more than 10,000 videos and 3 million total views, For Rent’s YouTube channel is the ideal medium for advertisers to feature their communities.
For Rent is leveraging the power of YouTube, the second most-used search engine in the world, to bring renters a high-quality apartment search that will allow them to take a virtual tour of apartments that interest them. Apartment shoppers will be able to search using the same filters available on ForRent.com, including city, state, zip code, price range, or number of bedrooms and bathrooms. Each property has a profile page with a video tour or photo slideshow and a description of the apartment community, including amenities, features, floor plans, directions, pet policy information, and leasing office hours. Consumers are also able to share their favorite options with family and friends via YouTube, Facebook, Twitter, Google+, and Pinterest.
“We make it our business to understand the next generation of renters and search trends for our customers,” says Terry Slattery, president of ForRent.com and Homes.com. “YouTube’s explosive growth, combined with the consumers’ demand for video when apartment shopping gave us an opportunity to formulate a solution. By providing video tours and community information to our advertisers in this space, we are making it even easier for consumers to discover their next apartment and for our customers to be seen.”
For Rent is promoting its new YouTube search app with an entertaining new commercial and campaign banner ads, all of which are featured on YouTube.
